Samsung

We were responsible for creating the campaign identity, design, illustration, and web pages for Samsung Electronics’ “Blue Days” campaign. This project included the development of a dedicated online platform for consumers to browse and purchase products. The campaign also featured an extensive advertising and sales initiative, offering rewards to online shoppers. Named “Blue Days,” the campaign highlighted the role of online shopping in reducing traffic and air pollution. Visuals emphasized the convenience, quick selection, reliable transportation, and environmental benefits of online shopping. The campaign was promoted online throughout Iran on various sales platforms and the company’s main website, aimed at increasing self-awareness, product visibility, and sales.

 

Graphic Designer: Ida Moraghebati & Malika Naghashan

Motion Graphic: Shahab Najafi

| 2018 |